One page per service, written for real people, is one of the most reliable ways to show up on Google.
The formula
- A clear heading with the service and your area
- A short intro that says who it is for
- What is included, in plain English
- Prices or a price range
- Photos of real work
- Reviews from real clients
- A clear button to book or get a quote
Use the words your clients use
Think about what people type into Google, like “balayage Parramatta” or “emergency plumber Bondi”. Use those words naturally in your heading and text.
Link it all together
Link each service page from your homepage and menu, and link related services to each other. This helps Google and visitors find their way around.
The short version
One clear, helpful page per service. Want a hand with this? Tell us about your business and we will reply within one business day.
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Written by SaifFounder of Brandstralia, a Sydney web design studio, and owner of a Japanese head spa. Building websites for small businesses since 2016.More about Saif



